Built in 1907, Twickenham Stadium and its huge capacity of 82,000 spectators has long been referred to as the home of rugby union. The England rugby team play their Six Nations fixtures at Twickenham, and the stadium has hosted Rugby World Cup matches in 1991, 1999 and 2015.
A new season means a new kit, new promotional material and new advertising requirements for Twickenham – and Glasshouse had the pleasure of kicking off the season with a number of precise visual design and print solutions.
At the start of the new season campaign, The England Rugby Store needed new window graphics to advertise the upcoming product lines. We supplied and fitted a full colour window graphic display to promote the England rugby team and to draw the attention of fans and customers.
Along with the brand new full window graphics and display, we also overhauled the store’s interior POS areas. This included the design, print and fitting of new: strut boards, foamex boards, hanging panels, gondola tops and header boards.
Each of these helped to strengthen the new season campaign, refreshing the store to match the energy and buzz surrounding the stadium.Get in touch
Along with the brand new full window graphics and display, we also overhauled the store’s interior POS areas. This included the design, print and fitting of new: strut boards.
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